The Ministry of Commerce is currently drafting two new important rules to streamline E-Commerce. The new rules will apply to all e-commerce businesses and reportedly
stipulates that all store operators must be validated by a legal body
and must provide company license, tax registration, special service
license and contact details at the bottom of their websites.
The regulations also specify that individuals making transactions must
use their real names and those involved in C2C (consumer to consumer)
transactions must be natural persons and not corporations. E-commerce
operators are required to have safe online payment features and store
users’ registration information for at least 10 years.
State media reports that e-commerce platforms must not provide
services to unqualified or unlicensed companies, particularly those
selling harmful and hazardous goods nor must it deal with special goods
like pharmaceuticals and medical instruments.